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Overview

Unify can sync a call to your CRM after you log its outcome. The call sync rule controls whether the activity is written, and the Phone call mapping controls its fields. This keeps the call’s outcome and notes alongside the person’s CRM record.

Configure call sync

1

Choose when calls sync

In your CRM integration settings, enable bidirectional syncs and open Sync rules. Choose the behavior for When a call outcome is logged, then click Save.
2

Review the call fields

Open the Phone call object mapping to choose the values written to your CRM. After a call outcome is logged, review the attempt in Sync log.
Follow the Salesforce sync guide or HubSpot sync guide for the sync options and setup screenshots. Connection preferences determine whether automatic call sync uses the workspace connection or the connection of the user who made or received the call. See Salesforce connection preferences or HubSpot connection preferences.

What syncs

The available call values include the time, duration, direction, disposition, notes, and transcript text. Recordings and transcripts can also be attached when available and permitted by the CRM connection. Their availability depends on call recording settings and processing. The associated person must exist in the CRM or the sync behavior must allow Unify to create the related record. A logged outcome on an inbound call can also trigger a sync.

Troubleshooting

Confirm that the outcome was logged, bidirectional syncs are enabled, and the call sync rule allows writing. If the rule requires an existing person, check that a matching contact or lead exists.Review the attempt in Sync log, including its connection and error. Resolve missing authorization, permissions, or required field values, then retry when the log offers that action.
Check that recording was enabled and that processing has completed in Unify. Also review the CRM connection’s access to recordings and transcripts. In HubSpot, missing optional app permissions can prevent those attachments while the call activity itself still syncs.

Integration guides

Salesforce

Connect Salesforce and configure your syncs.

HubSpot

Connect HubSpot and configure your syncs.